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Tool profiles

What each tool does, who it suits and who it does not, with alternatives. Listed alphabetically. Rankings live on the best-tools pages, by the Analytics1 Score.

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Call tracking

800.com

Toll-free, vanity and local business numbers with forwarding, call tracking and analytics, and AI call summaries.

Ecommerce analytics

Adwisely

Runs AI-managed Meta and Google retargeting and prospecting ads for Shopify stores, with human ad specialists.

Agency reporting

AgencyAnalytics

Client reporting dashboards and automated reports for marketing agencies.

Call tracking

Aircall

Business phone system with calls, SMS, AI transcription and call analytics in one platform.

Data enrichment

Amplemarket

Signal-led B2B sales platform: lead search, enrichment, intent and job-change alerts, sequences and deliverability.

Data enrichment

Apollo.io

B2B contact and company database with enrichment, sequencing and website visitor tracking.

Data enrichment

Bitscale

Go-to-market data enrichment and signals that run inside Salesforce and HubSpot.

Data enrichment

Bouncer

Email verification for cleaning lists and checking addresses at the point of entry.

Social listening

Brand24

Social listening and media monitoring for brand mentions, sentiment and reach.

Call tracking

Calilio

Low-cost VoIP phone system with numbers in 100+ countries, call analytics and pay-as-you-go calling.

Call tracking

CallHippo

Cloud phone system with virtual numbers, power and parallel dialers, call analytics and AI voice agents.

Call tracking

CallRail

Call tracking and lead attribution with recording, transcription and conversation analysis.

Agency reporting

ClickUp

Work management platform with dashboards of tasks, time and goals, shareable with clients via portals.

Web analytics

Cloudways

Managed cloud hosting on public cloud servers, a practical home for self-hosted analytics.

Predictive analytics

Database Mart

Dedicated servers, GPU servers and VPS hosting, rented monthly.

Ecommerce analytics

DataHawk

Analytics for Amazon and Walmart sellers, vendors and agencies.

Email analytics

GetResponse

Email marketing and automation with landing pages, webinars, SMS and web push in one platform.

Web analytics

Hostinger

Low-cost VPS hosting with a Docker template, a fit for self-hosting Matomo, Plausible or Umami analytics.

Email analytics

InboxAlly

Email deliverability platform: seed-based engagement, warmup, inbox placement tests and reputation scoring.

Email analytics

Instantly

Cold email platform with a B2B lead database, warmup, inbox placement tests and pipeline-level reporting.

CRO and testing

Kartra

All-in-one funnels, landing pages, email, checkout and memberships, with funnel analytics and email A/B tests.

Call tracking

KrispCall

Cloud phone system with call analytics, recording, AI transcription and summaries, and a power dialer.

Social listening

Later

Social media scheduling and performance analytics, plus an influencer marketing platform.

Visitor identification

Leadfeeder

Identifies the companies visiting your website and what they looked at.

CRO and testing

Leadpages

Landing page builder with A/B and multivariate testing, AI traffic routing and click and scroll heatmaps.

Agency reporting

Miro

Collaborative online canvas for diagrams, customer journey maps and planning, with 6,000+ templates.

SEO analytics

OmniSEO

Tracks where your brand appears in AI-generated answers and which sources the assistants cite.

Surveys and feedback

Outgrow

No-code builder for calculators, quizzes, assessments and other interactive content.

Predictive analytics

Pecan AI

Predictive analytics platform that builds forecasting models from your business data without data scientists.

CRO and testing

POWR

No-code website widgets: popups, forms, countdown timers, reviews, live chat and more for 70+ site platforms.

Predictive analytics

RunPod

GPU cloud for training and running machine learning models, rented by the hour.

Email analytics

Sender

Low-cost email and SMS marketing with automation, popups and a free plan up to 2,500 subscribers.

Social listening

Shorby

Link-in-bio pages that add multiple links, messenger buttons and social links to an Instagram bio.

Social listening

SocialBee

Social media scheduling with content categories, a unified inbox and per-network analytics with PDF reports.

Surveys and feedback

SurveyMonkey

General-purpose online surveys, from quick polls to structured market research.

Surveys and feedback

Survicate

Customer feedback surveys on your website, in your product, by email and in mobile apps.

Ecommerce analytics

Synder

Syncs sales, fees, refunds and taxes from Shopify, Stripe, Amazon and 30+ platforms into QuickBooks, Xero and more.

Data enrichment

Thordata

Proxies and web data APIs: residential, mobile and datacenter proxies, a SERP API and scraper APIs.

CRO and testing

Tidio

Live chat, AI agent and help desk for small online stores, with chat-attributed revenue reporting.

Social listening

Vista Social

Social media management with publishing, listening, analytics and review management.

Data enrichment

Volza

Import and export trade data for finding buyers and suppliers.

Call tracking

WhatConverts

Lead tracking that ties calls, forms, chats and transactions to their marketing source.