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Spec sheet · Social listening

Shorby

By the editors of Analytics1.comLast reviewed 19 October 2026

The short answer

Link-in-bio pages that add multiple links, messenger buttons and social links to an Instagram bio.

On this page 4 sections
  1. Spec sheet
  2. What Shorby does
  3. Who it fits
  4. Alternatives

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Spec sheet

REF SHORBY
Does
Link-in-bio page with multiple links, messenger buttons and social links
For
Instagram and other social bios
Free plan or trial
Free trial offered on the vendor's site
Starting price
Not published clearly on the vendor’s site; check with Shorby.

What Shorby does

Shorby makes a single landing page for an Instagram (or other social) bio, holding multiple links plus buttons that open a conversation in messaging apps. The vendor's public pages say little beyond that, so check its current features inside the free trial.

The measurement reason to use any link-in-bio tool is that Instagram allows one bio link, and without a landing page every click looks the same in GA4. Whichever tool you use, add UTM parameters to each outbound link on the bio page (utm_source=instagram, utm_medium=social, utm_content naming the link), so your analytics shows which bio link produced the visit. Our UTM builder does this in a few seconds.

A good fit for

  • Creators and small shops that sell or book through Instagram and messaging apps.

Probably not for

  • Teams that already have a link-in-bio page in their scheduler, such as Later's Link in Bio.
  • Anyone needing detailed published feature documentation before buying; the vendor's site is sparse.

Alternatives

  • Later: Link in Bio included with its scheduling plans.
  • Linktree: The best-known link-in-bio tool, with a free plan.
  • POWR: Includes a link-in-bio app among its website widgets.

Where we discuss Shorby

This spec sheet is based on Shorby’s own published materials, read on 19 October 2026. We have not run the product in a live account, and features change; confirm anything important with the vendor. Shorby is a trademark of its owner; its mention here does not imply endorsement. See our editorial policy.