Spec sheet · CRO and testing
Kartra
The short answer
All-in-one funnels, landing pages, email, checkout and memberships, with funnel analytics and email A/B tests.
On this page 4 sections
Affiliate disclosure: the “Visit” links below are affiliate links. We may earn a commission at no extra cost to you, and that does not change what we recommend. How we make money.
Spec sheet
REF KARTRA- Includes
- Funnels, landing pages (100+ templates), email automation, checkout, memberships, help desk
- Testing
- Email A/B testing
- Analytics
- Real-time funnel analytics
- Free plan or trial
- 14-day free trial
- Starting price
- Not published clearly on the vendor’s site; check with Kartra.
What Kartra does
Kartra puts a funnel builder, landing pages with more than 100 templates, email automation, forms, checkouts with upsells, memberships and courses, affiliate management, a help desk, video hosting and calendar booking in one platform. The vendor says it can replace 8 to 12 separate tools.
It reports real-time funnel analytics and offers A/B testing for email. Its homepage does not say whether landing pages and funnel steps can be split-tested, so confirm that in the trial if testing is the reason you are buying. The value of an all-in-one for measurement is that the funnel, the email and the sale are recorded in the same place; the cost is that leaving later means rebuilding all of it.
A good fit for
- Course creators, coaches and info-product sellers who want funnel, email and checkout together.
Probably not for
- Businesses already invested in a CRM, email platform and store: an all-in-one duplicates them.
- Teams whose main need is rigorous landing page experimentation.
Alternatives
- Leadpages: Landing pages with A/B, multivariate testing and heatmaps.
- GetResponse: Email-first platform with funnels, landing pages and webinars.
- ClickFunnels: Funnel builder for direct-response sellers.
Where we discuss Kartra
This spec sheet is based on Kartra’s own published materials, read on 19 October 2026. We have not run the product in a live account, and features change; confirm anything important with the vendor. Kartra is a trademark of its owner; its mention here does not imply endorsement. See our editorial policy.