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Comparison · CRO and testing

Tidio vs Intercom: live chat and AI support compared

By the editors of Analytics1.comLast reviewed 19 October 2026

The short answer

Both put live chat and an AI agent on your website. Tidio is priced by conversations, has a free plan with 10 seats, and is built for small online stores and service businesses. Intercom is priced per seat, from $29 per seat per month, plus $0.99 for each outcome its Fin AI agent resolves, and adds ticketing, a help centre and workflow automation for larger support teams. Small teams watching cost usually start with Tidio; support organisations that need ticketing and help-centre depth look at Intercom.

On this page 5 sections
  1. Side by side
  2. When Tidio fits better
  3. When Intercom fits better
  4. Measuring whether chat helps conversions
  5. Questions

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Side by side

TidioIntercom
Pricing basisBillable conversations, with AI and Flows as add-onsPer seat, plus a fee per Fin AI outcome
Free planYes: 50 conversations and 10 seatsNo; 14-day free trial
Entry paid planStarter $24.17 per month (100 conversations)Essential $29 per seat per month
AI agentLyro: first 50 conversations free, add-on from $32.50 per monthFin: from $0.99 per outcome
AutomationFlows (chatbot automations), add-on from $24.17 per monthWorkflow builder from the Advanced plan
Help centre and ticketingNot the focusShared inbox and ticketing on Essential; multilingual help centre on Advanced
Free trial7 days, no card14 days, no card

When Tidio fits better

  • You run a small online store or service business and chat volume is modest.
  • Several people need to answer chats but you do not want to pay per seat.
  • You want to try live chat on the free plan before committing.

When Intercom fits better

  • You run a SaaS or ecommerce support team that needs tickets, a help centre and routing rules.
  • You want an AI agent billed per resolved outcome and can forecast resolutions.
  • You need SSO, HIPAA support or SLAs, which sit on Intercom's top plan.

Measuring whether chat helps conversions

Chat is a conversion tool as much as a support tool. Before and after you install either one, track chat starts and chat-assisted orders or leads as GA4 events, and compare conversion rate for sessions with and without a chat. A week of data is rarely enough; use the conversion rate calculator to check whether a difference is real.

Other options: best live chat software and Intercom alternatives.

Based on each vendor’s published features as of October 2026. We have not tested these products in a live account. Product names are trademarks of their owners.

Questions

Is Tidio cheaper than Intercom?
For small teams usually yes, because Tidio is priced by conversations with 10 seats on its plans, while Intercom charges from $29 per seat per month plus $0.99 per Fin outcome (pricing pages read October 2026). At high volume the comparison depends on your conversation and resolution counts.
Does Tidio have a free plan?
Yes. Tidio's Free plan included 50 billable conversations, the first 50 Lyro AI conversations and 10 seats in October 2026.

Sources